Privacy Policy

PRIVACY POLICY

Effective Date: August 18, 2020
Last Updated: January 13, 2026

PLEASE READ THIS PRIVACY POLICY CAREFULLY TO UNDERSTAND HOW ARITHMETIC INC. COLLECTS, USES, AND SHARES YOUR INFORMATION.

1) Who We Are

Arithmetic Inc. (“Arithmetic,” “we,” “us,” “our”) operates the website(s), forms, checkout pages, community, and related online services (collectively, the “Site” and “Services”).

Contact: [email protected]
Mail: 171 Northwoods Drive, Smyrna, DE

2) Our Privacy Commitments

  • We do not sell your personal information.
  • We do not share your personal information with third parties for their own independent marketing purposes.
  • We do use service providers (like Stripe, Mighty Networks, GoHighLevel, Google Analytics, and Meta Pixel) to run our business, deliver Services, process payments, and measure marketing performance.

3) Scope

This Privacy Policy applies to information we collect when you:

  • Visit or use our Site
  • Fill out forms or request information
  • Purchase programs, subscriptions, or add-ons
  • Join or participate in our community (Mighty Networks)
  • Communicate with us by email, SMS, or other channels

This policy is separate from our Terms & Conditions.

4) Information We Collect

A) Information you provide

Depending on how you interact with us, we may collect:

  • Name, email address, phone number
  • Billing address (if provided), purchase history, subscription status
  • Messages you send us (support requests, replies, survey responses)
  • Program participation details (attendance, progress, assignment completion where applicable)
  • Community information you post or upload in Mighty Networks

B) Information collected automatically (website/app data)

When you browse the Site, we may collect:

  • IP address and approximate location (derived from IP)
  • Device/browser information
  • Pages viewed, clicks, time spent, referring/exit pages
  • Cookie and similar tracking data (see Section 10)

C) Information from third parties

We may receive limited information from:

  • Stripe (payment status, subscription status, invoice/receipt data)
  • Meta (ad attribution and conversion events)
  • Google (analytics and site performance data via Google Analytics)

5) How We Use Information

We use your information to:

  • Deliver programs and Services you request or purchase
  • Process payments, manage subscriptions, send receipts/invoices
  • Provide support and respond to inquiries
  • Send service communications (account notices, program updates, policy updates)
  • Send marketing communications (where permitted and based on your preferences)
  • Analyze site usage and improve performance (Google Analytics)
  • Measure advertising effectiveness and improve campaigns (Meta Pixel)
  • Maintain security, prevent fraud, and enforce our Terms

6) SMS Messaging

If you provide your phone number, you may receive SMS messages from us, which may include transactional messages (account/program notifications) and promotional messages (offers).

  • Opt out: Reply STOP to unsubscribe from promotional SMS.
  • Help: Reply HELP for assistance.
  • Message frequency may vary. Message and data rates may apply.
  • Your consent to receive promotional texts is not a condition of purchase.
  • If you opt out, we may still send essential transactional messages where permitted by law.

7) How We Share Information (and with whom)

We do not sell personal information. We share information only as needed in these categories:

A) Service providers we use

We use vendors to operate the Services and may share the minimum necessary information with them:

Stripe (Payments & Billing)

  • Used to process payments, manage subscriptions, and provide invoices/receipts.
  • We do not receive or store full card numbers. Stripe handles sensitive payment details under their security standards.

GoHighLevel / GHL (CRM, Forms, Communications)

  • Used to manage leads, forms, email/SMS communication workflows, and customer relationship records.
  • Information you submit through our forms may be stored in GHL.

Mighty Networks (Community & Course Delivery)

  • Used to host our community and related content.
  • Information you post (comments, profile details, messages) is processed through Mighty Networks based on your account settings and activity.

Google Analytics (Website Analytics)

  • Used to understand how visitors use the Site (pages visited, time on site, navigation patterns) so we can improve performance and content.

Meta Pixel (Advertising Measurement & Attribution)

  • Used to measure ad performance and understand whether actions (like sign-ups or purchases) came from Meta ads.
  • Meta may use cookies or similar technologies for attribution and ad optimization.

B) Legal, safety, and compliance

We may disclose information if required by law, subpoena, court order, or to protect rights, safety, and security, prevent fraud, or enforce our Terms.

C) Business transfers

If Arithmetic is involved in a merger, acquisition, financing, reorganization, or sale of assets, your information may be transferred as part of that transaction.

8) Payment Processing (Stripe)

Payments are processed through Stripe. Stripe may collect and process your payment information in accordance with their policies. We may receive limited data such as payment status, subscription status, invoice/receipt data, and basic billing details needed for customer support and accounting.

9) Data Retention

We keep personal information only as long as necessary for the purposes in this policy, including:

  • Account servicing and support
  • Program delivery and community access
  • Legal, tax, and accounting records
  • Dispute resolution and enforcement of agreements

Retention periods vary depending on the data type and legal requirements.

10) Cookies and Tracking Technologies

We use cookies and similar technologies for:

Functional cookies

  • Keep the site working properly and remember preferences.

Analytics cookies (Google Analytics)

  • Help us understand how people use the Site to improve it.

Marketing/advertising cookies (Meta Pixel)

  • Help us measure ad performance and improve targeting/attribution.

Your choices

  • You can control cookies through your browser settings.
  • You can also manage Meta ad preferences through your Meta account settings.
  • Google offers tools such as the Google Analytics Opt-out Browser Add-on (optional).
    Disabling cookies may affect Site functionality.

Do Not Track: Our Site does not currently respond to “Do Not Track” signals.

11) Your Rights and Choices (U.S., including California)

Depending on your state, you may have rights such as access, deletion, and correction of personal information.

No sale of personal information: We do not sell personal information.
Targeted advertising: Some state laws treat certain ad-related disclosures as “sharing” for targeted advertising. If you want to opt out of targeted advertising processing, email us at [email protected] with the subject line “Privacy Opt-Out Request”.

We will verify your identity before completing certain requests.

12) Security

We use reasonable safeguards designed to protect your information. No method of transmission or storage is 100% secure, so we cannot guarantee absolute security.

13) Children’s Privacy

Our Services are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information, contact us and we will delete it.

14) External Links

Our Site may contain links to other websites. We are not responsible for the privacy practices of third-party sites.

15) Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date reflects the latest revision. Continued use of the Site after changes means you accept the revised policy.

16) Contact Us

Questions or requests: [email protected]
Mail: 171 Northwoods Drive, Smyrna, DE